The only 7 star hotel in the world

When we meet new people overseas and they learn that we live in Dubai, we get one of 3 reactions.
1. They don’t know where it is, or;
2. They say, "Oh yeah - the US ports deal." or;
3. They say, “Is that where the amazing hotel shaped like a sail is located?”

The Burj Al Arab hotel is a very distinctive landmark on Jumeirah Beach. You know when you've acclimatised into Dubai life when you stop looking for it from Sheikh Zayed Road!


Built on its man-made island, the 321m building (the Eiffel Tower in Paris is only 300m) is deceptive in appearance as there’s really no other building around it to give it scale. At present, it’s the second tallest building in Dubai after the 355m Emirates’ Office Tower.

The closest building in proximity to the BAA is the 26-storey 104m Jumeirah Beach Hotel (JBH), and this amazing piece of architecture, (we actually think that it’s technically more brilliant than the Burj Al Arab), looks insignificant next to the white towering sail.

The curved front of the Burj is covered in canvas. At night, the hotel is usually lit up by colourful lights shining on the canvas, and which change colour every few minutes. Every hour or so, a little light show takes place. As well as the coloured floodlights, 4 towers outside the front entrance shoot gas-powered flames high into the air, and rows of white lights race up and down the outer frame. The JBH responds with a show of its own.


Inside the Burj Al Arab, the 3-sided structure is hollow, with the sail taking up one side, and the suites built around the 2 other outer edges of the building. Every hour, the central indoor fountain shoots a spurt of water high up into the air. To the sides of the 2 escalators that transport people to and from the main floor of the hotel, there are 2 HUGE saltwater aquariums.

There is an abundance of gold plating, chandeliers and wealth. It’s all very civilised, although we've recently noticed that with the package tours (special 7 night deals giving nights in the JBH, Burj and Bab al Shams hotels), being offered by the hotels’ parent company Jumeirah, there is now a more “Tommy Tourist” class of guest, instead of it being only for wealthy businessmen and people who look as if they were born rich.

The 2 outer elevators located at the back corner quickly rise to the Al Muntaha restaurant and bar on what is officially known as the 27th floor, but in reality is more like the 60th floor.


The décor at the top is amazing – a cross between a 70s disco and the movie “Tron”. The view is spectacular – the Jumeirah Palm and the World are visible on less hazy days, as is the financial district with the distinctive Emirates Towers. Directly below your feet, you can see the Jumeirah Beach Hotel and the marina.

Yes, the round huge helipad at the top is where Tiger Woods hit golf balls into the Arabian Gulf, and where Roger Federer and André Agassi played exhibition tennis. All in the name of promotion, and it worked. Just about everyone we talk to overseas has seen TV coverage or still photos of these events, or the Emirates Airlines' ad where the elderly woman is being taken for a helicopter ride from the helipad.


What about the 7 stars? They are self-awarded. Yet another Dubai publicity machine creation, and one star for each of the 7 emirates that make up the UAE!